Analysts

Are you still wonder if Oracle is successful with its acquisition strategy?

In spite of Oracle’s strong financial performance, some people still wonder if Oracle is successful with its acquisition strategy. Some people wonder if Oracle will maintain the acquired products, and if Oracle’s Application Unlimited strategy is real, or just a marketing message.

Independent research company Forrester Research shows unequivocally that Oracle’s acquired products are definitely alive and kicking! Forrester looked at the implementation capacity of the 12 largest system integrators worldwide, in particular their application-related capacity (in other words, excluding pure technology consulting).

The result? System Integrators have more than 72,000 trained consultants - many of them trained on the acquired products, and currently working on implementation projects for Oracle products. If the 12 largest System Integrators are willing to invest in these products, that’s a pretty good indication that customers are actively deploying them, upgrading them, and buying new licenses for these products.

Source: March 10, 2008 Forrester Wave: Oracle Implementation Providers, Q1 2008. Percentages show a composite number of work for SIs in the most recent 12 months, calculated from the number of consultants, the number of projects, and the revenues generated, based on the answers provided by the SIs. Fusion Middleware in this pie chart refers to Fusion Middleware in Oracle Application environments only.

So, in some words, Oracle Applications Unlimited program is based on the following drivers:

• Customer driven enhancements to product lines: Oracle continues to support and invest in all its Application product lines. Customer input is driving innovations and enhancements for all future releases.
• Ongoing upgrade innovations: Reduced down time, shorter upgrade cycles, and proven upgrade paths and methodologies, ensure that upgrades are now simpler and more efficient.
• Lifetime support and no forced migrations: Our Applications Unlimited program and lifetime support policy provide customers with a choice of what platforms and releases to be on and when to upgrade based on your company’s business needs, rather than forcing upgrades.
• Upgrade path to next-generation applications: Each of these new releases uptakes our Fusion technology. By staying current on these new releases, companies evolve closer to the next-generation applications, Fusion Applications.

For more information about Applications Unlimited, see here.

© 2008 OracleInsight.net.